FMCG sales and commercial recruitment.
The people who win the listing and grow it. MAVI recruits sales and commercial talent for consumer brands across every route to market, from a first National Account Manager to a Commercial Director.
A grocery NAM and a foodservice NAM share a job title and not much else.
Grocery
Top four, discounters and premium grocers. Range reviews, joint business plans, promotional mechanics and the annual terms conversation.
Convenience
Symbols, forecourts and the multiples' small formats, where range is tight and distribution is won store by store.
Wholesale
Cash and carry and delivered wholesale. A relationship channel that rewards people who turn up and follow through.
Foodservice and OOH
Contract caterers, coffee chains, pubs, travel and leisure. Longer sales cycles and a different kind of buyer.
Ecommerce and D2C
Amazon, online grocers, quick commerce and your own site. Commercial people who can read a retail media dashboard as well as a P&L.
International
Distributor management and export, for brands taking a UK success into new markets.
Commercial strategy
Revenue growth management, pricing, category and commercial finance partners who make the sales team sharper.
Business development
New channels and new customers for brands with more opportunity than headcount.
From first NAM to the board.
- National Account Manager
- Senior National Account Manager
- National Account Controller
- Business Development Manager
- Foodservice and OOH Sales
- Head of Sales
- Sales Director
- Commercial Director
Evidence that someone grew an account, with the numbers to show it. Inheriting a growing account and keeping it steady is a different achievement.
Which customers, and at what level of the buying team? Did they build the joint business plan or present someone else's? Have they sold a brand with no advertising budget and no category captaincy? For challenger brands that last question often matters most, and it is rarely on the CV.
Hiring into your sales team?
Or thinking about your own next commercial role. Either way, start with a conversation.